
HIGH STREET DETAIL
The Outfox Fashion Group was founded in 2015 with a bold ambition: to redefine standards within the fashion industry. What began as a vision soon evolved into international exploration, ultimately taking its Founder to New York Fashion Week — an experience that shaped the brand’s global perspective and long-term direction.
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The styling division is led by Founder, Cheri Hughes, an internationally qualified Fashion Stylist whose training reflects the brand’s cross-continental outlook. She refined her craft under the mentorship of a celebrity stylist in Los Angeles, as well as a respected industry veteran based in the United Kingdom — combining Hollywood influence with British sartorial heritage.
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Today, The Outfox Fashion Group serves clients across the United States, the United Kingdom and South Africa, delivering styling services informed by global insight, strategic thinking and refined creative vision.